Heard

    You've had the coffees. Nobody is referring you.

    Coffee to Clients

    Redesign your networking playbook to generate more referrals, find the right collaborators, and grow your client list. Built for your business in one 90-minute working session.

    Book Coffee to Clients, $495

    You've done the coffees. The events. The LinkedIn messages. People like you, and they say “let's keep in touch.”

    Then nothing happens. No referrals. No proposals. No clients.

    So you do more of it. More events, more coffees, more posts. And you start to wonder if networking just doesn't work for you.

    It's not that you're networking too little. You're networking too generally.

    What “too general” looks like

    People can't refer what they can't repeat.

    If the people you meet can't tell exactly who you help and what you solve, they can't refer you, even when they want to. It usually shows up in four places:

    • Who you meet: anyone who'll have coffee with you
    • What you say: a description so broad no one knows who to send you
    • What you ask for: nothing, or the wrong thing at the wrong moment
    • How you follow up: “great to meet you,” then nothing

    Each one is fixable. Most women just haven't been shown how.

    “The word clarity is very overused but in this case that is exactly what you gave me.”
    Christina McCoughlin
    Christina McCoughlinFounder, HR With Christina
    How it works

    We work on your real conversations.

    Bring your calendar, your intro, and the coffees that went nowhere. For 90 minutes, we work on your actual networking: the people you're meeting, what you're saying, and what happens after.

    You fill out a form before we meet, so we spend every minute on your business, not backstory. I come prepared, and we go deep fast.

    • Intake form before we meet
    • 90-minute working session on Zoom
    • A written summary in your inbox within 24 hours
    • 4 days of email access for the questions you forgot to ask
    Meg Crumbine, founder of Heard
    The method

    Four fixes. One plan.

    We work through the same four pieces every time, in order, because each one sets up the next.

    01

    Who you meet

    We look at every coffee, event, and group on your calendar and decide who's worth your time right now, and who isn't.

    You walk away withA short list of the people and groups to focus on, and the ones to drop.

    02

    What you say

    We rewrite your answer to “so what do you do?” into a value proposition that rolls off the tongue, so the right people instantly get what you do and who to send you.

    You walk away withA short, powerful answer to “so what do you do?”

    03

    What you ask for

    Most women never ask, or ask too soon. We decide what to ask for, and when, so a good conversation turns into a referral or a next meeting.

    You walk away withThe words for your ask, and a clear sense of when to use them.

    04

    How you follow up

    Where most good conversations die. We map out what to send, when, and how to keep it going without sounding desperate.

    You walk away withA follow-up script and a 30-day networking plan.

    Underneath all four: whether networking is really the issue, or your positioning needs work first. You'll get a straight answer either way.

    What changes

    What's on the other side.

    Your calendar has a purpose

    A focused plan with the right people and the right events. No more saying yes to every invitation and hoping something comes of it.

    People can repeat what you do

    One sentence they remember, and know exactly who to send your way.

    You know when to ask

    No more leaving a great conversation with nothing but “let's keep in touch.”

    Conversations go somewhere

    A follow-up that turns a good coffee into a next meeting, a referral, or a proposal.

    Who it's for

    For women who are networking hard and getting nowhere.

    This is for you if

    • You're rambling in coffee chats and leaving without a clear next step
    • You can't explain what you do in a way that lands, and you know it
    • You show up to events prepared and still walk away without leads
    • People say they'll send someone your way. They never do.
    • Your calendar is full of networking, and you have nothing to show for it

    This is not for you if

    • You're looking for introductions, not a new approach
    • You're not willing to change ineffective patterns
    • You want more contacts, not more clients
    • You already know you need a better lead generation system and ongoing support. That's the 90-Day Build.
    Client results

    Don't take my word for it.

    “In just one hour, she brought insight, structure, and fresh perspective that helped me cut through the noise. I walked away with clarity, renewed confidence, and a clear next step.”
    Candy Hipple
    Candy HippleFounder, Limenelle
    “Meg gave me thoughtful feedback on my positioning, provided counsel on how to adjust my messaging for greater impact, and provided over a dozen marketing ideas to reach even more prospective clients.”
    Danielle Capers
    Danielle CapersFounder, Elicera PR
    Book Coffee to Clients, $495
    The real question

    What are all those coffees costing you?

    1. How many networking conversations did you have last month?
    2. How many turned into a referral, a proposal, or a client?

    The question isn't whether you can spare 90 minutes. It's how many more months of coffees that go nowhere you can afford.

    The investment

    Coffee to Clients

    $495

    One time. No commitment. No contract.

    • Intake form before we meet
    • 90-minute working session with Meg
    • Your answer to “what do you do?”
    • Your ask and follow-up script
    • 30-day networking plan and written summary
    • 4 days of email for follow-up questions
    “I'm already seeing results as I implement pieces in my communication and networking.”
    LeAnne Coulter, BlueWave Supply Chain
    Book Coffee to Clients, $495

    Coaching is usually tax-deductible for self-employed professionals. Check with your accountant.

    Questions

    A few things people usually ask.

    What if networking isn't my real problem?

    Everything is connected. If other issues are getting in the way of landing clients, they'll surface during our session together.

    What if I'm not networking much yet?

    Even better. We'll pick the right people and build your intro and ask before you spend months on the wrong ones.

    How is this different from the 90-Day Build?

    Coffee to Clients is one focused session on networking. The Build is 90 days of working side by side on your positioning, pricing, and sales process. Start here and decide to go further, and the $495 is credited toward the Build.

    Do I need to prepare anything?

    Just the intake form, and a willingness to talk openly about your business: where it's growing and where it's stuck.

    Questions before you book?

    Email me at meg@heardtogrow.com.

    You've had the coffees. You've sent the messages. You've said “let's keep in touch.”

    Let's turn those conversations into clients.

    Pick a time, fill out the form, and we get to work.